Campaigns

See what each
promotion
brought in.

A campaign puts a sale’s discount codes under one name, with dates and a planned budget. Orbit then adds up the orders and the order value from every order that used one of its codes, and shows the two beside the budget.

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  1. Saved as a draft

    Campaign

    Summer Clearance

    Draft
  2. Codes linked

    CLEAR2525%CLEAR1010%CLEARSHIPFree shipping
  3. Start date· 1 Jul 2026

    StatusActive
  4. Orders counted

    Orders

    0

  5. End date· 31 Aug 2026

    StatusCompleted
Revenue
£12,940.25
Orders
96
Avg order value
£134.79
  • On every plan
  • Counted through its codes
  • Planned budget beside revenue
  • Nebula can set one up

Totals for every campaign

Revenue and orders beside the budget

One row per sale

Name it, date it, link the codes.

A campaign is a name, a description, dates, a planned budget and the discount codes that belong to it. Black Friday becomes one line with its codes and its number, not three lines in a list of twenty.

Name and describe it

Black Friday Blitz, and a line on what it was for, so next year you remember why.

Give it dates

For your records: the campaigns list shows both dates and sorts by the start date. Each code keeps its own start and end date, and those decide when it works.

Plan a budget

Type what you mean to spend. Nothing is charged; the figure sits beside the revenue so you can compare the two.

Link your codes

Search your discounts and link as many as the sale uses. Move a code to another campaign and its orders move with it.

Popups and banners on every plan

Put the offer on the page

A popup when they arrive, a banner where they browse.

The codes go in your newsletter, on a flyer in the box or on a partner’s site, and Orbit counts the orders. On your own store, a popup and a category banner do the telling, both designed in the page builder.

Popups you design

Build it in the page builder and pick the trigger: a delay you set, a scroll depth, or, on a desktop, the cursor heading for the back button.

As often as you allow

Every page visit, once per session, once per day or once ever. Show it on every page, the homepage only, or the pages you name.

Banners where they browse

A banner takes a tile in the product grid on the category pages you pick, or on all of them. For one line across every page, add the announcement bar to your header.

Live dates and priority

Set a live from and a live until date and the banner comes and goes on its own. One picked for a category beats one set for all of them; between two of a kind, the higher priority wins.

Runs without you

The counting you stop doing in a spreadsheet.

Six things that happen on their own once the codes are linked and the offer is live.

Credits the order

When a shopper uses one of the campaign’s codes at checkout, the order and its total are counted against that campaign.

Works out the average

Revenue divided by orders, on the campaign page and in the Marketing overview.

Ranks your sales

The overview lists your top five campaigns by revenue, with active campaigns, attributed revenue and attributed orders above them.

Keeps the total current

Move a code to another campaign and the orders move with it. Unlink one and they leave.

Shows the popup on cue

A time delay, a scroll depth or, on a desktop, exit intent, then no more often than the frequency you chose.

Switches banners on and off

Live from and live until dates put a banner up and take it down. When two are set for the same category, the higher priority wins.

The detail

What a campaign holds, and what it counts.

Every field, status and number, plus the popup and banner settings, named the way the dashboard names them.

Fields

Seven fields that do the work.

Name, description and status under General; start and end dates under Schedule; a planned budget; and the linked discount codes.

  • Name
  • Description
  • Status
  • Start date
  • End date
  • Planned budget
  • Linked codes

Statuses

Four, and you set them.

You set a campaign’s status yourself. The list filters by it and the overview counts the active ones; the codes keep working, and their orders keep counting, whatever it says.

  • Draft
  • Active
  • Paused
  • Completed

On each campaign

Three numbers at the top of its page.

Counted from every order that used one of its codes.

  • Revenue
  • Orders
  • Avg order value

Marketing overview

Every campaign on one screen.

Active campaigns, attributed revenue, attributed orders and average order value, then the top five campaigns by revenue.

  • Active Campaigns
  • Attributed Revenue
  • Attributed Orders
  • Avg Order Value
  • Top Campaigns

Linking codes

Search, link, move, unlink.

Link as many codes as the sale uses. Deleting a campaign unlinks its codes and never deletes them; every code keeps working as it did.

  • Search discount codes
  • As many as you like
  • Move between campaigns
  • Delete unlinks, never deletes

Popups

Three triggers, four frequencies.

Designed in the page builder, published from Storefront > Page Templates. Exit intent catches desktop visitors as they head for the back button.

  • Time delay
  • Exit intent
  • Scroll percentage
  • All pages
  • Homepage only
  • Specific pages
  • Every page visit
  • Once per session
  • Once per day
  • Once ever

Banners

A tile in the category grid.

Target all category pages or specific ones, set live dates and a priority, and pick a starter layout.

  • All category pages
  • Specific categories
  • Live from
  • Live until
  • Priority
  • Colour block
  • Image only
  • Image with text overlay

Nebula and the API

Set up by chat, or by code.

Tell Nebula the sale and it fills the campaign form for you to check, or creates it. It can create a popup too. Campaigns are in the public API.

  • Fills the form
  • Creates the campaign
  • Creates a popup
  • Public API /v1/campaigns

Any channel

Wherever the code goes

Put the code in a newsletter, on a flyer in the box or on a partner’s site, and Orbit counts the orders that come back.

Through the codes

Every order with a linked code

Each order that uses one of the campaign’s codes is counted with its full total, however the shopper found you.

Your call

You set the status

A campaign changes status when you change it. The codes’ own status and dates decide when they work.

Pricing

On every plan. Nothing extra to buy.

Solo

Included from here

£19

a month, billed yearly, ex VAT

Included: Campaigns, popups and banners included

14 days free, no card

Team

£64

a month, billed yearly, ex VAT

Included: Campaigns, popups and banners included

14 days free, no card

Pro

£187

a month, billed yearly, ex VAT

Included: Campaigns, popups and banners included

14 days free, no card

Enterprise

£749

a month, billed yearly, ex VAT

Included: Campaigns, popups and banners included

14 days free, no card

FAQ

Campaign questions, answered.

Twelve things people ask before running their first campaign on Orbit.

Related

What a campaign works with.

Discount codes

The codes a campaign counts

Percentage or money off, or free delivery, with a cap on the value and the uses.

Page builder

Where popups and banners are designed

Drag in the blocks and set the colours, then publish when it looks right.

Email templates

The emails your store already sends

Customer emails from the order confirmation on, editable visually or in HTML.

On every plan

Your next sale, with a number at the end.

Name it, link the codes and see what it brought in.

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