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Conversion7 min05 Oct 2025

Checkout conversion: quick wins that add up

Small UI changes that reduce friction, increase trust, and move more people from cart to confirmation on your Orbit Commerce store.

Your checkout flow is where customers make the final decision. Small improvements here can significantly increase your conversion rate. Here are proven tactics we've built into Orbit Commerce.

Guest checkout option

Don't force account creation. Many customers abandon carts when required to sign up. Orbit Commerce offers guest checkout by default, reducing friction at the critical moment.

Progress indicators

Show customers where they are in the checkout process. A simple progress bar reduces anxiety and helps customers understand how many steps remain.

Trust signals

Display security badges, payment method icons, and return policy information. These small elements build confidence and reduce hesitation.

Clear pricing

Show the total price upfront. Break down shipping costs and taxes clearly. Surprise fees at checkout cause cart abandonment.

Multiple payment options

Offer various payment methods. Credit cards, PayPal, Apple Pay, Google Pay. The more options, the more likely customers find their preferred method.

Mobile optimization

Most customers shop on mobile. Our checkout is optimized for small screens, with large buttons and easy form inputs.

These improvements are built into every Orbit Commerce store. You don't need to configure anything—they just work.